How Purchase Limits Can Backfire During Disaster PreparednessThis research shows that retailer-imposed purchase limits before natural disasters can unintentionally increase consumer stockpiling, highlighting how behavioral responses like anchoring can undermine well-intended supply chain policies.01/13/2026An illustrated scene showing essential goods stacked against an approaching storm visually represents consumer stockpiling behavior and supply pressure during disaster preparedness.Adriana Rossiter Hoferresearchscmrcsupplychain