<?xml version="1.0" encoding="UTF-8"?><item href="/insights/posts/metaverse-reality-check-cryptocurrency-vs-digital-wallets.php" dsn="blogs"><featured/><title>Metaverse's Reality Check: Cryptocurrency vs. Digital Wallets </title><description>A study of consumer behavior in VR retail environments reveals that consumers are slow to adopt cryptocurrency over familiar, trusted payment methods.</description><pubDate>08/05/2025</pubDate><image><img src="https://walton.uark.edu/insights/posts/images/metaverse.jpg" alt="man in vr headset selects shopping options"/></image><author>Meghan Perry; Leah Smith</author><tags><tag>marketing</tag><tag>research</tag></tags></item>