Do Shift Coworkers Make or Break Customer Service?
Customer experiences and loyalty depend not just on individual employees or managers—but on the coworkers sharing each shift and the overall “shift climate.”
06/23/2026 | By Valerie Good
At the Sam M. Walton College of Business, research drives our mission to shape business and society. Our faculty generate insights that elevate Arkansas, influence practice, and advance scholarship at the highest levels. Guided by the Dean’s Game Plan, our research is defined by innovation, collaboration, and impact.
Research Priorities at Walton:
Drive Local and Global Impact: Enable researchers to engage with the surrounding business sector while addressing challenges that affect the global community.
Incentivize Research Partnerships: Motivate researchers to build partnerships with industries, government agencies and other fields outside of business.
Amplify Research Reach: Share research findings and their implications in ways that are easier for people to access and understand.
Together, we invite scholars, industry leaders, and community partners to connect with us and explore collaborative opportunities that expand the reach and impact of Walton research.
Brian Fugate, PhD
Associate Dean - Graduate Programs & Research
Faculty Directories
We are proud of the caliber and experience of our faculty. Our professors publish constantly and consistently. Take a look at our faculty’s research by department.
Walton faculty are exploring how AI is reshaping research across disciplines, with a focus on the people behind the technology.
While most investment still goes to systems, our work looks at how AI supports human judgment, improves well-being, and creates higher-value roles.
We also address the ethical challenges and uncertainty that come with rapid adoption, recognizing that AI will transform business, even if its full impact isn’t clear yet.
R1
Highest Level of Academic Research
Carnegie Classification
8
Faculty Researchers
2025 Elsevier Rankings — Top 2% Globally
#7
Worldwide
AIS University Rankings — 2022–2024
#20
Nationally in total research publications
TAMUGA Rankings of Management Department Research 2020-24
#5
Emperical supply chain research
The SCM Journal List
#4
Audit archival research
BYU Accounting Rankings for Universities, 2024
The BBRL is a world class behavioral business research facility in the Sam M. Walton College of Business at the University of Arkansas. Behavioral researchers use the facility to study a wide variety of business and economic topics including strategic behavior, worker-employer relations, information processing, group problem solving, and decision making under uncertainty.
Learn MoreThe Center for Business and Economic Research provides applied economic and business research to federal, state, and local government, as well as to businesses currently operating or those that desire to operate in the state of Arkansas. The Center further works to improve the economic opportunities of all Arkansans by conducting policy research in the public interest.
Learn MoreThe SCMRC coordinates supply chain research efforts, including transportation, logistics, management, planning, forecasting, marketing and accounting. The center supports seminars and educational programs relevant to supply chain management. The SCMRC also supports initiatives to promote supply chain management awareness, including student recruitment, retention, internships and placement opportunities.
Learn More
Customer experiences and loyalty depend not just on individual employees or managers—but on the coworkers sharing each shift and the overall “shift climate.”
06/23/2026 | By Valerie Good
Aligning private firm accounting with global standards appears to reduce information barriers and significantly increase foreign investment in previously hard-to-evaluate markets.
06/09/2026 | By Kris Allee
Content goes viral not because of what brands say, but because of how it makes audiences feel, with humor and emotional impact driving the most sharing.
06/02/2026 | By Jeff Mullins and Patrick A. Stewart
A new method shows how to accurately measure treatment effects—even when key variables change—by separating direct impacts from the hidden mechanisms driving them.
06/01/2026 | By Kyle Butts
Supplier codes of conduct are widely used but often ineffective because they enforce compliance instead of enabling collaboration across the supply chain.
05/26/2026 | By Remko van Hoek