Gain the skills and experiences to turn great ideas into great products.
The part-time Master of Science in Product Innovation advances your professional skills
through coursework and the hands-on practicum experience – without stepping out of
the workforce to advance your education.
The products that we interact with daily - both digital and physical - shape our experiences of the world. Through the coursework and practicum experience, you will develop your skills to create impact through new product development and product management. Current issues in product development such as novel materials, changing customer demographics, sustainability, sourcing challenges, and inclusivity through product design are woven throughout the program to equip students for success in a rapidly changing world.
Can I complete the degree while working full time?
How large are the classes?
What coursework is required for this degree?
How Much? How Long?
Who can enroll?
Admission to Walton College masters programs is selective. Enrollment in each program is limited.
1-2 Years
The full-time program can be completed in 1 year. The professional part-time program can be completed in less than 2 years.
Fall
Do I Qualify to Enroll?
Complete your undergraduate degree and meet additional requirements. View Requirements
GMAT or GRE
Students may be eligible for a GMAT/GRE test waiver with a 3.2 undergraduate GPA or 3 years of professional work experience. Please review our master's admissions policies.
International applicants: February 15
Priority (domestic applicants): April 15
Final (domestic applicants): July 1
$23,762.70*
*In-state tuition and fees. Additional tuition costs applied for out-of-state and
international students.
View cost details
Current Students
View a listing of current Master of Science in Product Innovation Students.
To obtain the Master of Science in Product Innovation degree, students must complete the following 30 hours of coursework.
The Master of Science in Product Innovation will prepare students to usher new products from the idea through the commercialization phases within existing companies or in new ventures. The program aims to equip students with the knowledge, skills, and abilities to improve the probability of commercial success for innovative new products and services.
The degree will consist of a 1-year or a 2-year, 30-hour program that includes full summer, fall and spring terms. Classes will meet online during the week and one Saturday per month at the University of Arkansas campus in Fayetteville.
Students will choose a project-based practicum related to some aspect of new product development - developing a new product, building a product-focused business, or working with an existing brand to advance their product portfolio - with the support of faculty experts and mentors from various industries, such as outdoor recreation, biodesign, digital products, and others. The small cohort size of each group enables students to have a high level of engagement with faculty and project sponsors, ensuring a more customized learning experience for a variety of professionals. Students also have the opportunity to participate in a product incubator program and test new product concepts and prototypes.
| Spring 2026 |
Summer 2026 |
| January 17 |
May 16 |
| February 14 |
June 6 |
| March 14 |
June 27 |
| April 4 | July 25 |
| April 25 |
* Students admitted to the professional programs in the Walton College are required to attend a multi-day orientation prior to the start of scheduled courses. Dates to be determined. Please contact gsb@walton.uark.edu for more information.
Have questions? Walton faculty and staff answer common questions to make the application process more transparent and easier to understand.
The Sam M. Walton College of Business at the University of Arkansas has been ranked No. 20 by The Princeton Review in their list of the Top 50 Entrepreneurship Graduate Programs, rising two spots from last year's ranking of No. 22 and 15 spots in the past two years since making its debut on the list at No. 35 in 2023.
11/12/2025 | By Brandon Howard, Jerra Toms
Walton College’s management and strategy faculty rank No. 20 nationally in total research publications across 10 top-tier academic journals and No. 10 in publications per faculty member.
07/21/2025 | By Nathan Bramwell
Join a supportive and engaging community located in the vibrant business network of Northwest Arkansas, with over 300 Fortune 500 companies with a presence in the region.
Business leaders and Walton alumni are closely connected to the college, not just during your studies, but throughout your career.
Schedule a Time to Talk 
Apply for this Degree Program 
