University of Arkansas

Walton College

The Sam M. Walton College of Business

Master of Applied Business Analytics

Employers face a vast shortage of deep analytical talent, as well as managers qualified to make data-informed decisions.

Move beyond conventional methods of data discovery. Summarize and present data in ways that can be understood and acted upon.

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The need to effectively analyze data is growing at an amazing rate. At the same time, businesses are finding that they lack enough skilled professionals to fill those roles.

Industry analysts predict that the United States will soon face a vast shortage of people with deep analytical skills as well as the managers and analysts qualified to make decisions based on that data.

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Two Program Options

A full-time degree program, and a part-time program for working professionals.

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Courses and Schedule

What coursework is required for this degree?

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Just the Facts

How Much? How Long?
Who can enroll?

How Do I Enroll?

Admission to Walton College masters programs is selective. Enrollment in each program is limited. 

Enterprise Systems

Enterprise Systems at Walton College are comprised of five major hubs and support systems, along with access to large, real-world datasets.

  • IBM z15 Mainframe Server
  • Microsoft SQL Server 2016
  • Teradata Intelliflex Database Server
  • SAP Enterprise Resource Planning Software
  • Statistical Software – SAS VIYA, SAS Enterprise Guide & SAS Enterprise Miner

Enterprise systems platforms integrate business processes and align IT to support business strategy.


Flexible Course Schedule

Graduating with a Masters Degree

Full-Time Schedule

Students who choose the full-time program option finish their degree in one year.

Completing a Masters Degree

Part-Time Schedule

Working professionals can complete the part-time schedule in less than two years.

Program Courses

30 credit hours for the Master of Applied Business Analytics

The Department of Information Systems and the Graduate School of Business have structured this program to meet the needs of working professionals as well as traditional full-time students. Do you have questions about your schedule options? Contact us.

Just the Facts: Master of Applied Business Analytics

Program Length

1 - 2 Years

The full-time program can be completed in one year. The "professional" part-time program can be completed in less than two years.

Start Date

Program Specific

The full-time program begins in mid-May. The part-time program begins in the Fall Semester.

Admissions Info

Do I Qualify to Enroll?

Complete your undergraduate degree and meet additional requirements. View Requirements

Required Test


Students may be eligible for a GMAT/GRE test waiver with a 3.2 undergraduate GPA or 3 years of professional work experience. Please review our master's admissions policies.

Application Deadline


Professional, Part-Time
Early Decision: April 1
Final Deadline: July 1

Deadline: November 1

Total Program Cost


Professional, Part-Time
View Cost Breakdown

View Cost Breakdown

Class Profile

Current Students

View a listing of current Master of Applied Business Analytics Students.

S.T.E.M. Program Designation

STEM Designation

This graduate degree is a STEM designated program.

Career Outlook

Prospective employers indicate a strong demand for graduates with a working knowledge of applied business analytics. Job titles associated with the knowledge and skills obtained from the program include:

  • Business Analyst
  • Data Scientist
  • Management Analyst
  • Data Analyst
  • Operations Analyst

Expected starting salaries are in the range of $70,000 to $85,000. An average salary for these positions is $73,000, rising with experience. According to the Bureau of Labor Statistics, median pay in 2018 for a management analyst is $83,610 per year.

Skills, Tools, Certifications

  • STEM designated degree
  • Graduate Certificate - Enterprise Systems Graduate Certificate in Business Analytics
  • State-of-the-Art Software access – SAS, Tableau, SQL, Python, Power BI, etc.
  • Data analytics and problem solving using real, “large-scale,” datasets
  • Use of “industrial strength” systems – IBM, MS, Teradata, SAP, SAS, …
  • Comprehensive multi-semester practicum for real-world business problems.

Jobs and Salaries


National median pay for management analysts in 2018.


Number of people employed as management analysts in the United States in 2018.


Projected numeric change in the number of employed economists from 2018 to 2028. (+14% change. The average growth rate for all occupations is +5%.)

Source: Bureau of Labor Statistics, U.S. Department of Labor

Industry Survey: Employer Feedback

Executives and managers from the multiple organizations wrote letters of support for offering the Master of Applied Business Analytics degree. These include: Arkansas BlueCross BlueShield, Teradata, Dillard’s Inc., Tyson Foods Inc., Wal-Mart, and J.B. Hunt Transport Inc.

"Data driven decision-making permeates throughout our company. Consequently, analytics has become very important in many roles, from operational to strategic decisions."

A respondent from BlueCross Blue Shield

"Analytics has become a critical role within companies to make informed and advanced decisions to improve and transform their business. This disciplinary focus exemplifies courses and subject matter for training necessary to produce qualified professionals toward advanced skills in analytics."

A respondent Dillard’s, Inc.

"Over the last few years the use of data to make decisions in our organization has had great success with a great ROI. This program would be crucial in getting more people in the organization the skills to use data more effectively."

A respondent from J.B. Hunt

Career Development

Close ties with our corporate partners facilitate recruiting and networking opportunities, internships, and careers.

Students can participate in corporate internships, career counseling, and take advantage of all the Walton College Career Services has to offer.

Career Services


Courses and Program Schedule

Students may choose from a variety of elective analytics courses focusing on business applications or a deeper dive into statistical theory. The program culminates with a multi-semester practicum experience where students work with industry data to complete an analytics project from beginning to end.

Full-Time Program Schedule

Summer 6 credit hours
Fall 12 credit hours
Spring 12 credit hours


Professional, Part-Time Course Schedule

Fall: Year One 6 credit hours
Spring: Year One 6 credit hours
Summer - Year One 6 credit hours
  • ISYS 5213: ERP Fundamentals
  • Business or Statistics Elective “Developing Domain Expertise”
Fall: Year Two 6 credit hours
Spring: Year Two 6 credit hours



Program Overview

The Master of Applied Business Analytics degree will arm students with a solid knowledge of business analytics, data handling and management, machine learning methods, optimization, and computing.

Data skills, combined with knowledge of business application modeling and business problem solving, will enable students to identify, assess, and seize the opportunity for data-driven value creation in the private and public sectors.

Focus is given to answering questions such as:

  • How do we get and transform data for use?
  • How to we manage data?
  • What are the data telling us?
  • How can we put the data to work via modeling?

Two Degree Options

The Master of Applied Business Analytics degree is offered in both a Part-time (5 semesters, 6 hours per semester) basis or a Full-time (1 year, 30 credit hours) basis.

woman views analytics visualizations on screen

Part-Time Program: Designed for Working Professionals

The Walton Professional MABA is designed for working professionals. Once IS proficiency is demonstrated (Information Systems and Business Analytics Toolkit), the program can be completed by taking six hours a semester for five semesters (21 months).

Courses are taught through a blended-delivery format with both face-to-face and online components, so students are in class only one Saturday per month. We work hard to simplify the logistics of returning to school, so that you can focus on learning. Additionally, many employers offer tuition reimbursement programs, so check with your HR department to see if this great benefit is available.

Saturday Class Dates

(EMBA only)
(ISYS only)

* Students admitted to the professional programs in the Walton College are required to attend a multi-day orientation prior to the start of scheduled courses. Dates to be determined. Please contact for more information.

The Northwest Arkansas Community

Join a supportive and engaging community located in the vibrant business network of Northwest Arkansas, with over 300 Fortune 500 companies with a presence in the region.

Business leaders and Walton alumni are closely connected to the college, not just during your studies, but throughout your career.

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