University of Arkansas

Walton College

The Sam M. Walton College of Business

Walton Marketing Ph.D. Alumna: Anastasia Thyroff

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November 05, 2020

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 earned a Ph.D. in marketing from Walton College in 2013. She became an assistant professor of marketing at the Clemson University – College of Business.

In 2019, she was promoted to an associate professor with tenure at Clemson.



Teaching Recognitions



  • Clemson University’s Bradley Award for Mentoring (2019) (university-wide award)

  • College of Business Dean’s Award for Student Engagement (2017)

  • University of Arkansas Outstanding Graduate Student Teaching Award (2012)

  • College of Business Dean’s Award for Interdisciplinary Collaboration in Teaching (2019) (With Jennifer Siemens)

  • Co-Lead for Sponsored 3-year Creative Inquiry Project $127,859 (2017-2019) (With Jennifer Siemens)











Research Recognitions



  • Clemson University Dan Duncan Research Fellowship Award (2016)

  • Journal Best Article of the Year for JCA (2010) (With Scot Burton, Betsy Creyer, Andrea Tangari, and Yoon-na Cho)

  • SMA Solomon Best Paper in Buyer Behavior Track (2012) (With Steve Kopp)

  • SMA Best Paper in Conference Award (2013) (With Jennifer Siemens and others)

  • SMA Best Paper in Promotion Track (2013) (2012) (With Steve Kopp)
















Service Recognitions


Co-Chair and Host, Consumer Culture Theory Conference in Fayetteville, AR (2015) (with Jeff Murray)





Walton College

Walton College of Business

Since its founding at the University of Arkansas in 1926, the Sam M. Walton College of Business has grown to become the state's premier college of business – as well as a nationally competitive business school. Learn more...

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