Mission, Vision, and History

Mission

The mission of the Sam M. Walton College of Business is to advance and disseminate business knowledge using a diverse, inclusive, and global perspective and to encourage innovation in our primary strategic endeavors: Retail, Data Analytics, and Entrepreneurship.

Values

Excellence: We are driven to be the best in everything we do.

Professionalism: We operate with integrity, humility, respect, and inclusion.

Innovation: We imagine possibilities, we create, and we inspire others.

Collegiality: We respect each individual, we value our differences, and we welcome all.

Be Epic.

Vision

Through our teaching, research, and service, the Sam M. Walton College of Business will be a thought leader and a catalyst for transforming lives in Arkansas, the United States and the world.

Credo

Read the Walton Credo. Our Credo is a statement of beliefs, values, and principles that guide our actions and decisions.

 

Historical Timeline


1926

1926

The School of Business Administration opens it's doors on the 3rd floor of Old Main.

Charles C. Fichtner, the first dean, presides over 21 students, and four faculty members.

The School offers thirty-six courses in business administration, economics and sociology.

Curricula are available in accounting, banking and finance, general business, industrial management and marketing.


commerce building ozark hall 1928

1928

The School of Business moves to the old College of Engineering building, which is renamed the Commerce Building


business classes in the commerce building

1930

Master of Science in Business Administration (MSBA) program established


Old Main

1931

American Association of Collegiate Schools of Business Administration (now titled the Association to Advance Collegiate Schools of Business – AACSB International) accreditation is awarded to the undergraduate degree program.

School of Business renamed the College of Business Administration

Tuition: $25/semester


Beta Gamma Sigma Arkansas

1932

A University of Arkansas Alpha chapter of Beta Gamma Sigma is founded, the oldest and most prestigious academic honor society for business students.


Commerce Guild Ticker

1937

The Guild Ticker, a publication established by the Commerce Guild, is also known as the Ticker. Although its purpose is primarily for students, it is sent to various industries in Arkansas. The Commerce Guild and Guild Ticker continue to be a tradition until the mid-1960s.


Dean Paul Milam

1943

Paul W. Milam becomes Dean of the College of Business.

Bureau for Business and Economic Research is formed, to engage in grants and contracts for federal, state and local government research and to provide support for faculty research.


women students

1944

Wartime enrollment dips to 195, down from approximately 500 business students in 1941.

Female business students outnumber male students 2:1 during the 1944-45 school year.


Neil Martin World War Pilot

1946

Post-war enrollment exceeds 700 students for the 1946-47 school year.

Among 700+ students, 420 are returning veterans.


banquet

1950

Doctor of Philosophy in economics established

MSBA degree re-designated as Master of Business Administration (MBA)


Doris Cook

1951

The Alpha Iota Chapter of Beta Alpha Psi, an honorary accounting fraternity, is installed by Professor Doris Cook.


Harold Dulan

1954

Finance Professor Harold A. Dulan, Law Professor E.J. Ball, and MBA graduate Lewis Callison create the nations first commercial variable annuity life insurance company and sell the first commercial variable annuity ever offered to the U.S. public.


1959

1959

Doctor of Philosophy in Business Administration established


registration 1963

1963

MBA degree accredited by the AACSB during the first year of accreditation of any masters program.


Dean John P Owen

1967

John P. Owen becomes Dean of the College of Business


Raymond Rebsamen

1971

Professor Robert Kennedy starts portfolio management class with $100,000 fund established by Raymond Rebsamen. It becomes one of the oldest, best funded and most comprehensive portfolio management classes in the country.


Sam and Helen Walton

1973

Sam and Helen Walton establish the Walmart Faculty Fund in Marketing


campus

1975

Master of Science in Accountancy established


wcob-building-opening-reception

1978

Walton College moves to its present location on Ozark Avenue. Business Building (WCOB) completed at a cost of $5 million.

Bessie B. Moore Center for Economic Education formed, to provide economic education and understanding to elementary and secondary school teachers.


sidewalk

1979

Small Business and Technology Development Center is formed, to counsel and train small business owners and managers on sound business practices, and new business techniques.


Lloyd Seaton

1983

Lloyd Seaton becomes Dean of the College of Business


computer lab 1984

1984

Center for Executive Education is formed, to provide continuing education for middle and upper level managers


accounting

1985

All accounting programs are AACSB accredited.


lab

1992

National search initiated for dean after creation of two endowments to support that role


Doyle Williams

1993

Intensive strategic planning, involving faculty, staff and students, began with aid of Andersen Consulting

First College “block party” held to welcome new and returning students

Dean Doyle Z. Williams hired from USC. Goals for diversity, enrollment growth, entrepreneurship, stakeholder ties, global economy and organizational productivity

Capital Campaign for Arkansas announced


jerry jones commencement

1994

Honors Banquet established to annually recognize outstanding students and faculty, and later, staff and alumni

Distinguished Speaker Series established to expose students, faculty and staff to thought leaders in business and politics

Dean’s Executive Advisory Board established as a forum for feedback from the business community

Master of Science in Accountancy redesigned and renamed the Master of Accountancy (MAcc)

Academic standards increased and assessment methods proposed

Faculty and student breakfasts held monthly with Dean for information, sharing and networking

International Programs office created to advance strategic goal of globalization


luncheon

1995

Undergraduate Curriculum and Assessment Committee and Masters Advisory Committee established

Business Alumni Advisory Council created to serve as ambassadors for the Walton College

Dean’s Student Advisory Board established to represent students’ concerns to college administration

Expanded program to offer the business degree and a business minor through night and summer classes

Business Forecast Luncheon created to engage business community on economic issues

Department chair positions created with renewable five-year appointment terms

Accounting Careers Awareness Program developed for minority high school seniors to increase diversity of enrollment

Vision 2000 adopted

College received Arkansas Commitment to Quality Award


campus

1996

Major changes to accounting curriculum and new MBA framework proposed

Walton College Career Center established.

Supply Chain Management Research Center formed, to provide a direct link between the private sector and University of Arkansas supply chain resources

Major gift of $6.7 million announced to build Reynolds Center for Enterprise Development to support outreach and economic development


block party

1997

Faculty Personnel Document establishes expectations for faculty teaching, research and service

UA Board of Trustees passes a resolution supporting S.A.K.E., Students Acquiring Knowledge through Enterprise.

AACSB accreditation renewed for business and accounting


Walton Family Foundation Gift

1998

A $50 million gift, the largest upfront cash gift ever given to a public business college, is given by the Walton Family Charitable Support Foundation for student and faculty endowments, research centers, technology and other needs

College named Sam M. Walton College of Business Administration

Opening of the Donald W. Reynolds Center for Enterprise Development, a conference center.

Center for Retailing Excellence formed, to focus on research and the development of students as future leaders in the retailing and related industries

Freshman Business Connections implemented as a first-year experience to increase student retention

Established Students in Free Enterprise (SIFE) chapter established to teach students leadership, teamwork and communication skills

Business Giants Forum established to allow student interaction with CEOs in a question and answer format

Differential tuition approved for graduate students

Graduate School of Business is created to oversee all Master and Doctoral programs in the Business College.


arkansas business hall of fame

1999

Information Technology Research Center, and the Honors Program, are established.

College ranked 48th in public undergraduate business schools in U.S. News and World Report ranking

Branding exercise pursued with external consultants to increase recognition of College

Arkansas Business Hall of Fame launched to recognize exceptional Arkansas business leaders

Renovated College classrooms to provide standard suite of technology in each classroom


finance

2000

Bachelor of Science in International Business introduced

College tied for 36th in public undergraduate programs in U.S. News and World Report ranking

S.I.F.E. Team places first in world for “BizWorld” program


advising

2001

Planning began for increasing admission standards over a period of years

Plans developed for new graduate business building

Students win Arkansas Governor’s Award for Entrepreneurial Development competition

Vision 2005 adopted

Campaign for Twenty-First Century announced


Paul Cronan

2002

Proposal developed to form Business Alumni Society

Technology gifts from IBM, NCR, and SAP helped expand the enterprise computing curriculum

U of A received $300 million gift from Walton Family Charitable Support Foundation


grads

2003

Lead gift of $8 million for Graduate Business Building announced

Received Department of Justice and NSF awards totaling $1.1 million

College tied for 28th in public undergraduate programs in U.S. News and World Report ranking

Entrepreneurial Spirit Forum created to engage students with entrepreneurs

Proposal developed to change Managerial MBA to blended online format


old-logo

2004

College tied for 25th in public undergraduate programs in U.S. News and World Report ranking

Dean Doyle Z. Williams elected to chair AACSB International

Walton College Credo adapted

Plans developed for strengthening doctoral program


Dean Dan Worrell

2005

MBA program ranked 45th by U.S. News and World Report ranking

National search initiated for new dean after Doyle Z. Williams announces retirement

Walton College and the Department of Accounting are reaccredited by AACSB International

UA Campaign for the Twenty-First Century completed with a total of $1.046 billion in gifts and pledges

Dr Dan Worrell becomes Walton College Dean


Willard J Walker Hall

2007

Willard J. Walker Hall is opened, made possible by an $8 million lead gift from the Pat and Willard Walker Charitable Foundation.

J.B. Hunt Transport Services Center for Academic Excellence is opened, funded by a $10 million gift from J.B. Hunt Transport Services Inc.

Garrison Financial Institute created, to advance financial education and knowledge through practice.

Tyson Center for Faith and Spirituality in the Workplace is formed, to work with students, faculty and the business community to embrace faith and spirituality in the workplace



Eli Jones

2012

Dr Eli Jones becomes Walton College Dean

Business Analytics Certificate program is created


Old Main at night

2014

Fully online program becomes available for Bachelor of Science in Business Administration.


MBA ranked number 1

2015

Walton MBA program ranks number one in the nation for percentage of students employed upon graduation, as reported by U.S. News and World Report in 2014 and 2015.


Matt Waller

2016

Dr Matthew Waller becomes Walton College Dean

McMillon Innovation Studio, an interactive, open-to-the-public university retail lab is created, funded by a $1 million gift from Doug and Shelley McMillon


Brewer Hub

2017

Brewer Hub opens on the Fayetteville square, serving as collaboration and co-working space to train new and early stage entrepreneurs.

$7 million gift to create the Supply Chain Policy Initiative

Online Accounting degree is created.

Online Supply Chain Management degree is created.


Photo of Mary Lacity

2018

Creation of Dean’s Roundtable of Entrepreneurs and Market Makers (DREAM Board)


Walton College at 2nd and Main in Little Rock

2019

Walton College Executive Education begins delivering courses at its new Little Rock location in the River Market District at 2nd & Main

$1 million gift from Doug and Shelley McMillon to scale the McMillon Innovation Studio


Walton College Commencement Graduate

2020

Department of Strategy, Entrepreneurship and Venture Innovation established.

Supply chain management undergraduate program ranked # 1 in North America by Gartner, the leading global research firm.

$10 million endowment creating the William Dillard Department of Accounting

New masters programs established: Master of Science in Economic Analytics, Master of Professional Accounting, Master of Applied Business Analytics, Master of Supply Chain Management, Master of Science in Finance.

Business Integrity Leadership Initiative created.

Council for Supply Chain Professionals locates the Supply Chain Hall of Fame to Rogers, AR, under the stewardship of Walton College. Physical space provided by the generous support of Johnelle Hunt and the Blass family.

Blockchain Enterprise Systems concentration approved for the Enterprise Systems Graduate Certificate program.

J.B. Hunt Transport Services Inc. gives $2.25 million for collaboration to increase awareness of inclusion and diversity in transportation and logistics and explore new, sustainable solutions to address current and potential industry challenges.


Walton College Commencement Graduate

2021

Walton College passes an enrollment level of 7,100 students.

$4.1 million gift from the Walton Family Charitable Support Foundation to help create an entrepreneurial culture surrounding outdoor recreation for students, innovators, startups and small businesses.

Greenhouse Outdoor Recreation Program launched.

Fully online degree programs created for human resources management and marketing.

Customer Centric Leadership Initiative is established.


Shelly Simpson JB Hunt Matthew Waller

2022

AACSB accreditation renewed for business and accounting

Supply chain management undergraduate program again ranked # 1 in North America by Gartner, and Supply Chain Management Master's program ranked #2 in North America.

Supply Chain Department officially renamed the J.B. Hunt Transport Department of Supply Chain Management, recognizing significant and continued support from J.B. Hunt Transport, Inc.

New graduate degree program established: The Robert L. Shoptaw Master of Healthcare Business Analytics Program, in cooperation with Arkansas Blue Cross and Blue Shield and the College of Education and Health Professions.

New graduate degree program established: Master of Science in Product Innovation


photo of students in walker hall

2023

New graduate degree program established: Master of Science in Marketing

Guild Partnerships established to provide educational opportunities for employees of Walmart, Sam's Club, and Tyson Foods.

Princeton Review adds Walton MBA program to its Best Business Schools list, and ranked the graduate entrepreneurship program as #1 in the SEC and #4 in the South.

New DNP-EMBA dual degree program program established in partnership with the College of Education and Health Professions, preparing advanced-practice nurses with leadership experience to take on executive positions in healthcare.

Brent Williams Portrait Photograph

2024

Brent Williams is appointed dean of the Sam M. Walton College of Business, becoming the college's 11th dean and leading its next era of growth and innovation.


MBA Leadership Event

2025

Enrollment surpasses 10,000 students, reflecting unprecedented growth and establishing the college among the nation's largest business schools.

An accelerated One-Year MBA program is launched, providing a faster pathway to graduate business education.


Mandy and Bill Dillard II Hall Image

2026

The Mandy and Bill Dillard II Hall is announced, a new academic building designed to support continued enrollment growth and enhance the student experience.

The college celebrates its centennial, marking 100 years of business education, leadership and impact since its founding in 1926.


Our Story

The story of the University of Arkansas' Sam M. Walton College of Business spans a century of transformation, from its founding in 1926 to its emergence as one of the nation's largest business schools. While a historic $50 million gift from the Walton Family Charitable Support Foundation in 1998 helped accelerate that journey, it was built on decades of vision, leadership and support from faculty, students, alumni and donors. Today, Walton College stands as a top-tier public business school and a living laboratory where research, industry and real-world learning come together to prepare the next generation of business leaders. This is the story of how Walton College became what it is today and where it intends to go next.

Our Roots

The Walton College traces its roots to 1926 when Harvard graduate Charles Fichtner helped form the University of Arkansas School of Business Administration and became its first dean. Four faculty members and 21 students met that year on the third floor of Old Main, where curricula were available in accounting, banking and finance, general business, industrial management and marketing. The college grew over the decades, adding students, faculty and academic programs. It added its first master's degree in 1930, and it became the College of Business Administration in 1931 when the undergraduate program was accredited by the American Association of Collegiate Schools of Business Administration (now the Association to Advance Collegiate Schools of Business, or AACSB).

Today, Walton College offers undergraduate, master's and doctoral programs across disciplines including accounting, economics, finance, information systems, management, marketing, supply chain management, strategy, entrepreneurship and venture innovation. Its academic programs are complemented by nationally recognized strengths in applied learning, entrepreneurship, business research and industry engagement.

The college occupies four academic buildings: Willard J. Walker Hall, the Business Building, the Donald W. Reynolds Center for Enterprise Development and the J.B. Hunt Transport Services Center for Academic Excellence. Mandy and Bill Dillard II Hall, a new student-centered academic facility designed to expand collaboration, experiential learning and student engagement, is scheduled to open in 2029.

As enrollment grew, so did the alumni base and the support that came from successful graduates. One of those was Barney Lewis, Class of 1934. The Helena, Ark., native operated a string of successful furniture stores around the state, and his $100,000 donation to the business school helped pave the way for the Leadership Walton program.

Other donors established chairs to support outstanding faculty members such as James Millar (Dillard Chair in Finance, 1985); John Ozment (Oren Harris Chair, 1991); Paul Cronan (Matthews Chair, 1991); John Dominick (Bellamy Chair, 1986); and Scot Burton (Wal-Mart Chair in Marketing, 1993).

In 1996, a $6.7 million grant from the Donald W. Reynolds Foundation funded the Reynolds Center for Enterprise Development. The donation not only supported the college's efforts for outreach and economic development, but it provided additional momentum for the Walton investment two years later.

The Walton family saw an opportunity in 1998 for the business college to move to an even higher level of sustained excellence. In fact, in explaining the vision behind the $50 million gift, the foundation noted that its "sole purpose" was for the college to "become nationally competitive."

Over the next 20 years, that vision has become a reality. The gift has enabled Walton College to attract world-class faculty, upgrade facilities and technologies, create programs that attract outstanding students, and support those students by helping them identify internships and jobs with top companies in Arkansas, the U.S. and around the world.

It has allowed Walton College to fund research, create new endowed positions that attracted top researchers, develop outreach centers such as the Garrison Financial Institute, develop a world-class Trade Center, expand the student-managed investment fund from $1 million to $11 million, and create the Global Engagement Office.

The gift also helped establish the Walton College Honors Program, provided scholarships and Walton Fellowships to deserving students, established a state-of-the-art behavioral business research laboratory, and created the Office of Diversity and Inclusion.

A ripple effect of the gift was that it inspired other donations, including a $300 million donation in 2002 from the Walton Family Charitable Support Foundation to the University of Arkansas. This gift came in part because Walton College's stewardship of the $50 million donation gave the foundation confidence that the university as a whole could replicate the Walton College model.

The Walton College also benefited because the campus-wide gift included matching funds for endowed positions and the establishment of the Honors College. Those matching funds encouraged other donors to contribute to the college and become vital parts of the college's story.

Enrollment continued to grow, especially in the years since the Walton donation, nearly doubling from 3,396 students in 2006 to 6,468 in 2018. By 2025, Walton College surpassed 10,000 students, becoming the largest college at the University of Arkansas and among the nation's largest business schools.

Where We Stand

To understand the Walton College of today, it's worth taking a closer look at the accomplishments, programs and areas of excellence that define the college's impact:

  • Information Systems Research: Walton College ranks among the best in information systems research. The Department of Information Systems has four of the most-cited scholars in information systems.

  • Supply Chain Management: Walton College has emerged as a global leader in supply chain management education and research. Located at the center of one of the world's most dynamic supply chain and transportation ecosystems, the college's programs are consistently recognized among the best in North America and prepare students to solve complex challenges across global supply networks

  • Marketing Research: The Department of Marketing has built strong research programs in retail, as well as food and nutrition policy related to retail packaging and labeling.

  • Behavioral Business Research Laboratory (BBRL): Experimental and behavioral economics, a strategic focus of the Department of Economics, is supported by the college's world-class Behavioral Business Research Laboratory, where researchers study topics such as strategic behavior, information processing, group problem-solving and decision-making under uncertainty.

  • Global Economics Research: The Department of Economics has ongoing research projects in countries around the world, including Indonesia, Uganda, India, Mozambique and China.

  • Applied Information Systems Education: The Department of Information Systems differentiates its undergraduate and Master of Information Systems programs through hands-on learning with enterprise systems and real-world data from industry partners. Through the SAP University Alliance and the interdisciplinary Enterprise Resource Planning (ERP) minor, students gain access to SAP software and industry-recognized certification opportunities.

  • Business Communication Lab: Established in 2011, the Walton Business Communication Lab has provided thousands of tutoring sessions to strengthen students' oral and written communication skills and improve career readiness. The lab also partners with Walton Executive Education to deliver programs and workshops for professionals across Arkansas.

  • Economic Education: The Bessie Moore Center for Economic Education, established in 1978, equips teachers to develop entrepreneurial thinking and economic literacy among K-12 students, including special initiatives in underrepresented regions.

  • Experiential Marketing Education: Students in the Department of Marketing engage in transformational educational experiences through applied projects in communities across Arkansas and around the world.

  • Industry Partnerships: The Department of Marketing collaborates closely with industry representatives each semester to provide experiential learning opportunities and build work-ready skills through category management projects, sales competitions and other applied learning experiences.

  • Center for Business and Economic Research (CBER): CBER serves as an economic development catalyst for Arkansas by conducting research on economic and public policy issues affecting the state's public and private sectors. It also provides economic data, analysis and forecasts through annual business outlook events and state and regional reports.

  • Sustainability Leadership: Walton College is a leader in business sustainability research and education through the Sustainability Consortium (TSC), a global organization that helps make consumer products more sustainable. Founded by the University of Arkansas and Arizona State University, TSC maintains a global presence while remaining rooted in Fayetteville.

  • The Living Laboratory: Investments in research centers and academic programs have created an unparalleled level of connectivity with industry partners. Embedded within one of the world's most concentrated corporate ecosystems, Walton College serves as a living laboratory where research, industry and real-world learning intersect to benefit students, businesses and communities.

  • Entrepreneurship and Innovation: Walton College has built one of the nation's most comprehensive university entrepreneurship ecosystems through the Department of Strategy, Entrepreneurship and Venture Innovation (SEVI), the Office of Entrepreneurship and Innovation, the Brewer Family Entrepreneurship Hub and the McMillon Innovation Studio. Together, these initiatives help students, faculty and alumni transform ideas into ventures while creating opportunities for innovation, collaboration and economic impact across Arkansas and beyond.

  • Garrison Financial Institute: Founded in 2005, the institute includes student-managed investment funds totaling more than $11 million. These funds provide hands-on investment experience while supporting internships, scholarships and academic programs.

  • Arkansas Business Hall of Fame: Walton College established the Arkansas Business Hall of Fame to honor, preserve and perpetuate the accomplishments of business leaders who have brought lasting distinction to Arkansas. Since 1999, four new members have been inducted each year. The Hall of Fame is located in the Donald W. Reynolds Center for Enterprise Development.

Where We're Going

Walton College enters its second century from a position of strength. The faculty, staff and leadership team take great pride in serving as stewards of the legacy they have inherited, but they are equally focused on what comes next.

As Walton College enters its second century, the college's vision is to build on the strengths that have brought it here while embracing the opportunities shaping the future of business education. Walton College is committed to being the living laboratory for business — a place where research, industry and real-world learning come together to prepare business leaders for the future.

Located within one of the world's most concentrated corporate ecosystems, Walton College is uniquely positioned to be the nation's most applied business school. The college believes the most effective business education happens where education, industry and innovation meet in real time. Through experiential learning, industry partnerships and emerging technologies, students gain the knowledge, skills and experiences needed to become day-one-ready graduates.

The college's commitment to applied learning extends beyond the classroom. Programs such as the Office of Entrepreneurship and Innovation, the Brewer Family Entrepreneurship Hub and the McMillon Innovation Studio help students, faculty and alumni transform ideas into new ventures, collaborate across disciplines, tackle real-world industry challenges and engage directly with entrepreneurs, investors and business leaders.

At the same time, Walton College continues to expand its impact through research that is both rigorous and immediately relevant. From supply chain resilience and retail transformation to artificial intelligence, entrepreneurship and regional economic development, Walton College faculty are helping businesses and communities navigate the defining challenges of the modern economy.

As Arkansas' flagship business school, Walton College is committed to expanding access, strengthening workforce development and supporting lifelong learning. Through executive education, online programs, employer partnerships and collaboration across the University of Arkansas System, Walton College serves learners and organizations at every stage of growth.

Walton College doesn't just study the economy — it helps build it. By connecting students, researchers, entrepreneurs and industry leaders, Walton College will continue creating opportunity, advancing innovation and preparing the next generation of business leaders for Arkansas and beyond.





Leadership History

Together, with a strong faculty and excellent students, these administrators have each forwarded the Walton College's dedication to continued academic excellence.

  • Dean Charles C. Fichtner (1926-1940)
  • Dean Karl M. Scott (1941-1943)
  • Dean Paul W. Milam (1944-1966)
  • Acting Dean Merwyn G. Bridenstine (1966-1967)
  • Dean John P. Owen (1967-1983)
  • Dean Lloyd Seaton (1983-1989)
  • Dean Stan Smith (1989-1992)
  • Interim Dean Thomas McKinnon (1992-1993)
  • Dean Doyle Z. Williams (1993-2005)
  • Dean Dan L. Worrell (2005-2012)
  • Dean Eli Jones (2012-2015)
  • Dean Matthew A. Waller (2015 to 2023)
  • Dean Brent Williams (2023 to present)